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Nimbra Live Intelligence addresses live media at system-level, not as products – environments built across networks, clouds and organisations operate predictably, visibly and controllably

Net insight nimbra live intelligence

At NAB Show 2026, Net Insight will introduce Nimbra Live Intelligence, serving as an open media platform for live operations. Built as a single platform with three distinct layers, Nimbra Live Intelligence is deployed across production, distribution and protection workflows. It enables live media environments to operate as predictable systems without requiring a proprietary stack or major replacement of infrastructure.

Live media is currently among the most demanding workloads within network operations. Audiences have a low tolerance for error, rights are increasingly valuable, and failures are instantly visible. At the same time, live workflows can now span venues, studios, public internet, cloud platforms, service providers and partners, operating across shared responsibility models between cloud provider and customer.

According to Net Insight, the concern for broadcasters, content owners and service providers is less about codecs, bandwidth or cloud adoption. The real challenge is operating live media scenarios with confidence, even as scale, complexity and operational pressure continue to grow.

System Level

Nimbra Live Intelligence addresses live media production at the system-level rather than focussing on a product, leading to its design as a platform. It allows live media environments built across networks, clouds and organisations to operate predictably, visibly and controllably even under extreme conditions. For Net Insight, this approach represents a shift from selling individual devices or software to making sure that broadcasters can operate confidently at scale.

"For years, the industry has tried to solve live media challenges by optimising individual components," said Andreas Eriksson, CEO of Net Insight. "But live media doesn't fail because one device breaks. It fails when systems lose predictable behaviour under pressure. Therefore, visibility and controlled operations across networks, clouds and organizations — even under extreme conditions – become the critical factors when delivering operational confidence at scale."

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Predictable Behaviour

In live sports and other time- and resource-critical workflows, peak performance is not enough. What matters is predictable behaviour during congestion, failures, peak events and rapid change. Nimbra Live Intelligence governs live media behaviour end-to-end across managed networks, public internet and cloud environments protecting SLAs, revenue and brand trust, at times of greatest risk.

"What matters to us is knowing how the entire live service will behave, not just whether individual devices are running," said Andreas Langell, CEO of Mobilelinks. "With Nimbra Live Intelligence built on an Open Media Platform approach, we gain real-time visibility and control across networks, cloud and partners."

Across contribution, remote production, distribution, studio interconnect and protection, Nimbra Live Intelligence treats live media as one predictable system – changing the operational economics of live media. By nature, predictable systems fail less often, recover faster, require less over-provisioning, scale without redesign and reduce manual operations and staffing pressure. As scale and complexity increase, the outcome is a lower total cost of ownership over time.

Designed for the wider live media ecosystem, Nimbra Live Intelligence supports secure, vendor-agnostic collaboration across multi-network and multi-organization environments – without sacrificing predictability or operational confidence.

Net Insight will show Nimbra Live Intelligence and the Open Media Platform for Live at NAB Show 2026 on 19-22 April. netinsight.net